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This study designs AR-based interactive learning media to introduce Indonesian endemic animals to young children. Using the Design and Development (D&D) approach with the ADDIE model stages, the product underwent validation testing by material and media experts. Results indicate it is feasible for early childhood use to improve attraction, understanding, and local animal recognition.",{"@graph":69,"@context":121},[70,84,104],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":30,"@type":76,"position":81},"https://docshare.wps.com/document/technology/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/design-of-augmented-reality-based-interactive-learning-media-to-recognize-endemic-animals-in-early-childhood/581115/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":98,"encodingFormat":97,"isAccessibleForFree":99,"interactionStatistic":100},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/design-of-augmented-reality-based-interactive-learning-media-to-recognize-endemic-animals-in-early-childhood/581115.png","ImageObject",300,407,{"name":92,"@type":93},"Rowan","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-10-15",true,{"@type":101,"interactionType":102,"userInteractionCount":4},"InteractionCounter",{"@type":103},"ViewAction",{"@type":105,"mainEntity":106},"FAQPage",[107,113,117],{"name":108,"@type":109,"acceptedAnswer":110},"What problem does the research address in early childhood education?","Question",{"text":111,"@type":112},"Learning media in early childhood education still relies heavily on conventional methods, so children’s interest in play and learning activities is not sufficiently stimulated.","Answer",{"name":114,"@type":109,"acceptedAnswer":115},"What is the main purpose of the study?",{"text":116,"@type":112},"To design augmented reality (AR)-based interactive learning media that introduce Indonesian endemic animals to early childhood learners.",{"name":118,"@type":109,"acceptedAnswer":119},"How was the learning media developed and evaluated?",{"text":120,"@type":112},"The study used the Design and Development (D&D) method with ADDIE model stages, then applied validation testing by material and media experts to assess feasibility.","https://schema.org",{"og:url":83,"og:type":123,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":125,"canonical":83},"index,follow",{"doc_id":127,"site_id":62},581115,1792038874,{"code":4,"msg":5,"data":130},{"doc_id":127,"user_id":131,"nickname":92,"user_avatar":132,"doc_module":4,"category_id":29,"category_name":30,"doc_title":65,"doc_description":67,"doc_content":133,"file_id":134,"file_url":135,"file_type":136,"file_size":137,"view_count":4,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":138,"language":139,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":140,"faqs":141,"seo_title":142,"seo_description":67,"update_tm":128,"read_time":143},1099514067415,"https://ap-avatar.wpscdn.com/avatar/100002539d78ffe74a7?x-image-process=image/resize,m_fixed,w_180,h_180&k=1779092875211072502","DESIGN OF AUGMENTED REALITY-BASED INTERACTIVE LEARNING MEDIA TO RECOGNIZE ENDEMIC ANIMALS IN  \nEARLY CHILDHOOD  \nKuswanto Kuswanto1*, Yulia Mauluddia2, Kama Abdul Hakam3, Juntika Nurihsan4,  \nCece Rakhmat5  \n1,2,4 &5Early Childhood Education, Universitas Pendidikan Indonesia, Cibiru Campus,  \nBandung, Indonesia  \n3Early Childhood Education, PICOMS International University College, Malaysia [kuswanto.8@upi.edu](kuswanto.8@upi.edu1)[1](kuswanto.8@upi.edu1), [mauluddiayulia@gmail.com](mauluddiayulia@gmail.com2)[2](mauluddiayulia@gmail.com2), [norazly@picoms.edu.my](norazly@picoms.edu.my3)[3](norazly@picoms.edu.my3)  \n*Corresponding Author  \nReceived: 27 Oct 2025; Revised: 22 Nov 2025; Accepted: 29 Nov 2025; Published: 30 Nov 2025  \nTo cite this article (APA): Kuswanto Kuswanto, Yulia Mauluddia, Abdul Hakam, K   , Juntika Nurihsan, & Cece Rakhmat. (2025) . Design of Augmented Reality-based Interactive Learning Media to Recognize Endemic Animals in Early Childhood. Southeast Asia Early Childhood Journal, 69-81. [https://doi.org/10.37134/saecj.vol14.2.6.2025](https://doi.org/10.37134/saecj.vol14.2.6.2025)  \nTo link to this article: [https://doi.org/10.37134/saecj.vol14.2.6.2025](https://doi.org/10.37134/saecj.vol14.2.6.2025)  \nABSTRACT  \nEducation is currently experiencing a significant influence from the rapid development of technology. This encourages the world of education to continue to adapt, both in teaching methods and learning media. This adaptation is important so that learning remains relevant, interesting and effective for students, especially at the early childhood education level. This research aims to design learning media to introduce endemic animals in Indonesia by utilizing AR technology. This research uses the Design and Development (D&D) method, with the main focus being the process of creating or developing AR-based learning media carried out through the stages in the ADDIE model. The results showed that AR-based interactive learning media that had been designed, made and carried out validation tests. The validation results showed that the material expert gave a score of 30 with a good assessment category, while the media expert gave a score of 25 with the same assessment category. From these results, it is concluded that this media is declared feasible to use to introduce Indonesian endemic animals to early childhood. The implication of this research is that AR-based learning media can be an effective solution to introduce animals in a more real way, where the visual approach used is able to attract students' interest and increase their understanding, especially in recognizing local animals.  \nKeywords: Augmented Reality, Early Childhood, Interactive Learning Media, Recognize Endemic Animals  \nINTRODUCTION  \nIn essence, ECE is education organized with the aim of facilitating the growth and development of children as a whole or emphasizing on the development of all aspects of the child’s personality (Kangas et al., 2021) . In general, the goal of ECE is to develop various potentials of children from an early age as preparation for life and can adapt to their environment (National Department of Education, 2007) .  \nTo achieve this goal, in its implementation, it is necessary to apply the principles as stated by the center the curriculum includes orientation to children’s needs, learning trough play, a conducive environment, using integrated learning, developing various life skills, using various educational media and learning resources and being implemented gradually and repeatedly.  \nThe above objectives need to be interpreted and implemented properly by educators. This is so that educators can make a real contribution in building civilization through education (Mufidah & Kuswanto, 2020) . In realizing these goals, educators must be adaptive in improving the quality of learning that is relevant to the needs and challenges of this century. This means that educators need to design innovative learning by integrating","cbCaic4riDRk3V07","https://ap.wps.com/l/cbCaic4riDRk3V07","pdf",332990,13,"English","# Introduction\n## Background of early childhood education and technology use\n## Need for innovative learning media\n## Role of augmented reality in interactive learning\n## Related studies and comparison","[{\"question\":\"What problem does the research address in early childhood education?\",\"answer\":\"Learning media in early childhood education still relies heavily on conventional methods, so children’s interest in play and learning activities is not sufficiently stimulated.\"},{\"question\":\"What is the main purpose of the study?\",\"answer\":\"To design augmented reality (AR)-based interactive learning media that introduce Indonesian endemic animals to early childhood learners.\"},{\"question\":\"How was the learning media developed and evaluated?\",\"answer\":\"The study used the Design and Development (D\\u0026D) method with ADDIE model stages, then applied validation testing by material and media experts to assess feasibility.\"}]","Design of Augmented Reality-Based Interactive Learning Media to Recognize Endemic Animals in Early Childhood | PDF",33]