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The report applies Alexander Osterwalder’s Business Model Canvas to strengthen business understanding, covering executive overview, company background, and key analysis areas. Dolcé sells Melted Cadbury Cookies with premium ingredients, targeting cookie and chocolate lovers while aiming to deliver affordable yet delicious cookies dips. Challenges during production operations are addressed using marketing and operational strategies.",{"@graph":69,"@context":126},[70,84,105],{"@type":71,"itemListElement":72},"BreadcrumbList",[73,77,79,82],{"item":74,"name":75,"@type":76,"position":8},"https://docshare.wps.com","Home","ListItem",{"item":78,"name":9,"@type":76,"position":14},"https://docshare.wps.com/document/",{"item":80,"name":40,"@type":76,"position":81},"https://docshare.wps.com/document/research-report/",3,{"item":83,"name":65,"@type":76,"position":19},"https://docshare.wps.com/document/business-proposal-bmc-report-principles-of-entrepreneurship-ent530/638504/",{"url":83,"name":65,"@type":85,"image":86,"author":91,"headline":65,"publisher":94,"fileFormat":97,"inLanguage":63,"description":67,"dateModified":98,"datePublished":99,"encodingFormat":97,"isAccessibleForFree":100,"interactionStatistic":101},"DigitalDocument",{"url":87,"@type":88,"width":89,"height":90},"https://docshare.wps.com/thumbnails/business-proposal-bmc-report-principles-of-entrepreneurship-ent530/638504.png","ImageObject",300,407,{"name":92,"@type":93},"GGG","Person",{"url":74,"name":95,"@type":96},"DocShare","Organization","application/pdf","2026-10-30","2026-10-22",true,{"@type":102,"interactionType":103,"userInteractionCount":29},"InteractionCounter",{"@type":104},"ViewAction",{"@type":106,"mainEntity":107},"FAQPage",[108,114,118,122],{"name":109,"@type":110,"acceptedAnswer":111},"What business model canvas framework is used in the study, and why?","Question",{"text":112,"@type":113},"The study uses Alexander Osterwalder’s Business Model Canvas to improve understanding of managing business and to support clear planning for the selected company.","Answer",{"name":115,"@type":110,"acceptedAnswer":116},"What does Dolcé sell and what is the business goal?",{"text":117,"@type":113},"Dolcé sells Melted Cadbury Cookies and cookies dip in chocolate for cookie and chocolate lovers. The goal is to offer affordable yet delicious cookies with premium ingredients for everyone to enjoy.",{"name":119,"@type":110,"acceptedAnswer":120},"What areas are covered in the company analysis section?",{"text":121,"@type":113},"The report includes SWOT, comparison between competitors, and the purpose of preparing the business model canvas.",{"name":123,"@type":110,"acceptedAnswer":124},"How does the report propose to help Dolcé operate more smoothly?",{"text":125,"@type":113},"Dolcé sets practices and implements business strategies, including strategic marketing and operational strategies, to achieve business goals and handle production-related challenges.","https://schema.org",{"og:url":83,"og:type":128,"og:title":65,"og:site_name":95,"og:description":67},"article",{"robots":130,"canonical":83},"index,follow",{"doc_id":132,"site_id":62},638504,1792972609,{"code":4,"msg":5,"data":135},{"doc_id":132,"user_id":136,"nickname":92,"user_avatar":137,"doc_module":4,"category_id":39,"category_name":40,"doc_title":65,"doc_description":67,"doc_content":138,"file_id":139,"file_url":140,"file_type":141,"file_size":142,"view_count":29,"is_deleted":4,"is_public":8,"is_downloadable":8,"audit_status":8,"page_count":24,"language":143,"language_code":63,"site_id":62,"html_lang":63,"table_of_contents":144,"faqs":145,"seo_title":146,"seo_description":67,"update_tm":147,"read_time":148},962093532725,"https://ap-avatar.wpscdn.com/davatar_276721f389ce27ea32af1340a28f341c","BUSINESS PROPOSAL: BMC REPORT Dolcé ( Melted Cadbury Cookies)  \nPRINCIPLES OF ENTREPRENEURSHIP ( ENT530)  \nFACULTY AND PROGRAMME: Faculty of Art and Design  \nBachelor ( Hons. ) Graphic Design (AD241)  \nSEMESTER : 05  \nPROJECT TITLE : Business Proposal: BMC Report  \nNAME :  \n\n| NO. | NAME | STUDENT ID | PROGRAMME | GROUP |\n| --- | --- | --- | --- | --- |\n| 1. | SITI SU'AIDAH KAIYISAH BINTISHARUDDIN | 2020956163 | AD 241 | 5C |\n| 2. | NUR ADLYN SOFEA BINTI SHERIFUDDIN | 2020983207 | AD 241 | 5C |\n| 3. | NOR SYAFIQAH BINTI DAMLA | 2020995505 | AD 241 | 5C |\n| 4. | ERRISSA KYSTIENA BINTI YAHYA | 2020989447 | AD 241 | 5C |\n| 5. | NUR DINI SYAFIQAH BINTI MOHD BAHTIAR | 2020961285 | AD 241 | 5C |\n| 6. | NURUL IZZAH BINTI MOHD ZAKI | 2020983309 | AD 241 | 5C |\n| 7. | NUR IZZATI BINTI MOHD ROSLI | 2020986357 | AD 241 | 5C |\n| 8. | NUR SYAZWIEN BINTI JAAPAR | 2020983799 | AD 241 | 5C |\n\nLECTURER: MADAM RAHAYU HASANORDIN  \nTABLE OF CONTENT  \n\n| TITLE PAGE | PAGE |\n| --- | --- |\n| ACKNOWLEDGMENT | 3 |\n| EXECUTIVE SUMMARY | 4 |\n| 1. INTRODUCTION\u003Cbr>1.1 Company Background\u003Cbr>1.2 Problem Statement\u003Cbr>1.3 Opportunity Recognition | 5-6 |\n| 2. COMPANY ANALYSIS\u003Cbr>2.1 SWOT\u003Cbr>2.2 Comparison between competitors\u003Cbr>2.3 Purpose of business model canvas preparation | 7-10 |\n| 3. BUSINESS PROPOSAL\u003Cbr>3.1 Business Plan Canvas proposal\u003Cbr>3.2 Explanation of BMC | 11-16 |\n| CONCLUSION | 17 |\n| APPENDICES | 18 |\n\nACKNOWLEDGEMENT  \nFirst of all, we would like to show our gratitude to our respected lecturer, Madam Rahayu Hasanordin for giving us a good guideline in completing this Business Canvas Model task. We were provided with sufficient and informative knowledge on the subject Principle of Entrepreneurship ( ENT 530) as well as delicately assisted to complete this business model canvas task. Our lecturer’s guidance has definitely encouraged and helped us to complete the task in time.  \nWe would like to expand our deepest gratitude to our group members which are Siti Su'aidah Kaiyisah, Nur Adlyn Sofea, Nor Syafiqah, Errissa Kystiena, Nur Dini Syafiqah, Nurul Izzah, Nur Izzati, and Nur Syazwien for the effort, team-building and initiative that we have commited to completed the business model canvas. We are grateful to have a great understanding and tolerance between one another. Each group member has always been keen on helping each other to complete the task. These challenging times have helped us understand the importance of working together to achieve our objective for this subject.  \nEXECUTIVE SUMMARY  \nIn this study, the implementation of the business model canvas by Alexander Osterwalder will provide a better understanding on managing business. The selected business for this study is a small business called Dolcé that is owned by a young entrepreneur. Dolcé business is selling Melted Cadbury Cookies for cookie and chocolate lovers. Their goal is to introduce affordable yet delicious cookies dip in chocolate with premium ingredients that can be enjoyed and consumed by everyone. However, as an independent business they also faced problems while operating their production. For the business to run and operate smoothly, Dolcé has set their practices and implements on business by strategic marketing, and operational strategies in order to achieve their goals.  \nThe study of Business Model Canvas on the selected company will ensure a transparent understanding of the business plannings. The management of Dolcé is not only sought for profit, but they also consider the long-term of the business. Thus, it is important how the Business Model Canvas can help Dolce understand their customer’s segmentations, the brand positioning in market among existing competitors, their revenue streams flowcharts and analysis of its value proposition.  \n1. INTRODUCTION  \n1.1 Company Background  \nDolcé logo  \nDolcé is a pastry business that is owned by Nur Hanim Binti Amran. Dolcés began and started its operation in August 2020 based in the Selangor area. Initially, the Dolcé s","cbCaioGd52hYHkCu","https://ap.wps.com/l/cbCaioGd52hYHkCu","pdf",134262,"English","# Executive Summary\n# 1. Introduction\n## 1.1 Company Background\n## 1.2 Problem Statement\n## 1.3 Opportunity Recognition\n# 2. Company Analysis\n## 2.1 SWOT\n## 2.2 Comparison between competitors\n## 2.3 Purpose of business model canvas preparation\n# 3. Business Proposal\n## 3.1 Business Plan Canvas proposal\n## 3.2 Explanation of BMC\n# Conclusion\n# Appendices","[{\"question\":\"What business model canvas framework is used in the study, and why?\",\"answer\":\"The study uses Alexander Osterwalder’s Business Model Canvas to improve understanding of managing business and to support clear planning for the selected company.\"},{\"question\":\"What does Dolcé sell and what is the business goal?\",\"answer\":\"Dolcé sells Melted Cadbury Cookies and cookies dip in chocolate for cookie and chocolate lovers. The goal is to offer affordable yet delicious cookies with premium ingredients for everyone to enjoy.\"},{\"question\":\"What areas are covered in the company analysis section?\",\"answer\":\"The report includes SWOT, comparison between competitors, and the purpose of preparing the business model canvas.\"},{\"question\":\"How does the report propose to help Dolcé operate more smoothly?\",\"answer\":\"Dolcé sets practices and implements business strategies, including strategic marketing and operational strategies, to achieve business goals and handle production-related challenges.\"}]","Business Proposal: BMC Report - Principles of Entrepreneurship (ENT530) | PDF",1792683209,13]